Sponsorship request form: compare requests from events and teams

Sponsorship emails arrive with a deck, a logo and a vague ask, and each one is missing something different. I would rather have every group answer the same questions. One link, one row per request, the amounts side by side.

Who it is for

Businesses, brands, venues and funds that get regular requests to sponsor an event, a team or a show. Groups seeking sponsors can use the same questions to check their own pitch.

What each question is for

Who and what: contact, kind of sponsorship and the name of the event, team or show.
Audience and date: how many people see a sponsor, and when.
Amount and benefits offered: the ask next to what you get back.
Reply-by date and past sponsors: your deadline, plus some trust.
Deck link and why us: a place for the pitch and a reason they chose you.

What a requester's AI would ask

"What is the event, team or show?" Then "How many people will see a sponsor?" Then "How much are you asking for?" It shows the answers and sends only after a yes. Read about agent-fillable forms.

Before you use it

The form handles no contracts and no payments. This is a form, not legal advice. Have a professional check anything with legal weight. Browse forms for nonprofits, forms for events and forms for sports clubs. Offer sponsors who donate lots a place in a silent auction bid sheet, or run a prize draw with a raffle entry form.

Questions

How do I compare requests with very different amounts?

Download the CSV and divide amount_requested by audience_size for a rough cost per person reached. Then weigh what each group offers in return before you decide.

Can requesters send a media kit?

Not as a file. The form has a link field, so they can share a deck or media kit from their own page. Open the link during your review.

Does the form handle contracts or invoices?

No. It only collects requests. Agree terms in writing outside the form, and invoice through your usual system.

Or paste the JSON

Give this to your AI. It needs the AI Form API MCP server or an API key. It makes the form and sends you the link.

text

Create this form with the AI Form API create_form tool (or POST https://aiformapi.com/v1/forms with my API key). Then reply with the public_url.

{
  "title": "Ask us to sponsor your event, team or show",
  "description": "Tell us about your project and what you are asking for. We read every request and reply by the date we publish.",
  "fields": [
    {
      "id": "requester_name",
      "label": "Your name",
      "type": "short_text",
      "required": true,
      "max_length": 150
    },
    {
      "id": "requester_email",
      "label": "Your email",
      "type": "email",
      "required": true
    },
    {
      "id": "requester_phone",
      "label": "Your phone",
      "type": "phone"
    },
    {
      "id": "sponsorship_for",
      "label": "What is the sponsorship for?",
      "type": "single_choice",
      "required": true,
      "options": [
        "An event",
        "A sports team or league",
        "A charity fundraiser",
        "A podcast or channel",
        "A school programme",
        "Something else"
      ]
    },
    {
      "id": "project_name",
      "label": "Name of the event, team or show",
      "type": "short_text",
      "required": true,
      "max_length": 200
    },
    {
      "id": "project_date",
      "label": "Date, or the start of the season",
      "type": "date"
    },
    {
      "id": "audience_size",
      "label": "Expected audience or attendance",
      "type": "number",
      "min": 0,
      "max": 10000000
    },
    {
      "id": "audience_description",
      "label": "Who is the audience?",
      "type": "long_text",
      "max_length": 800
    },
    {
      "id": "amount_requested",
      "label": "Amount you are asking for",
      "type": "number",
      "required": true,
      "min": 1,
      "max": 10000000
    },
    {
      "id": "benefits_offered",
      "label": "What can you offer a sponsor in return?",
      "type": "multi_choice",
      "options": [
        "Logo on banners",
        "Logo on shirts or kit",
        "Shout-outs on stage or air",
        "Social media posts",
        "Booth or table space",
        "Tickets or passes",
        "Name on our website",
        "Newsletter mention"
      ]
    },
    {
      "id": "reply_by",
      "label": "Please reply by",
      "type": "date"
    },
    {
      "id": "past_sponsors",
      "label": "Past sponsors, if any",
      "type": "short_text",
      "max_length": 300
    },
    {
      "id": "deck_link",
      "label": "Link to your sponsorship deck or media kit",
      "type": "url"
    },
    {
      "id": "why_ask_us",
      "label": "Why are you asking us?",
      "type": "long_text",
      "max_length": 800
    }
  ]
}

Or call the API

bash

curl -X POST https://aiformapi.com/v1/forms \
  -H "Authorization: Bearer $AIFORMAPI_KEY" \
  -H "Content-Type: application/json" \
  -d '{"title":"Ask us to sponsor your event, team or show","description":"Tell us about your project and what you are asking for. We read every request and reply by the date we publish.","fields":[{"id":"requester_name","label":"Your name","type":"short_text","required":true,"max_length":150},{"id":"requester_email","label":"Your email","type":"email","required":true},{"id":"requester_phone","label":"Your phone","type":"phone"},{"id":"sponsorship_for","label":"What is the sponsorship for?","type":"single_choice","required":true,"options":["An event","A sports team or league","A charity fundraiser","A podcast or channel","A school programme","Something else"]},{"id":"project_name","label":"Name of the event, team or show","type":"short_text","required":true,"max_length":200},{"id":"project_date","label":"Date, or the start of the season","type":"date"},{"id":"audience_size","label":"Expected audience or attendance","type":"number","min":0,"max":10000000},{"id":"audience_description","label":"Who is the audience?","type":"long_text","max_length":800},{"id":"amount_requested","label":"Amount you are asking for","type":"number","required":true,"min":1,"max":10000000},{"id":"benefits_offered","label":"What can you offer a sponsor in return?","type":"multi_choice","options":["Logo on banners","Logo on shirts or kit","Shout-outs on stage or air","Social media posts","Booth or table space","Tickets or passes","Name on our website","Newsletter mention"]},{"id":"reply_by","label":"Please reply by","type":"date"},{"id":"past_sponsors","label":"Past sponsors, if any","type":"short_text","max_length":300},{"id":"deck_link","label":"Link to your sponsorship deck or media kit","type":"url"},{"id":"why_ask_us","label":"Why are you asking us?","type":"long_text","max_length":800}]}'

JSON definition

json

{
  "title": "Ask us to sponsor your event, team or show",
  "description": "Tell us about your project and what you are asking for. We read every request and reply by the date we publish.",
  "fields": [
    {
      "id": "requester_name",
      "label": "Your name",
      "type": "short_text",
      "required": true,
      "max_length": 150
    },
    {
      "id": "requester_email",
      "label": "Your email",
      "type": "email",
      "required": true
    },
    {
      "id": "requester_phone",
      "label": "Your phone",
      "type": "phone"
    },
    {
      "id": "sponsorship_for",
      "label": "What is the sponsorship for?",
      "type": "single_choice",
      "required": true,
      "options": [
        "An event",
        "A sports team or league",
        "A charity fundraiser",
        "A podcast or channel",
        "A school programme",
        "Something else"
      ]
    },
    {
      "id": "project_name",
      "label": "Name of the event, team or show",
      "type": "short_text",
      "required": true,
      "max_length": 200
    },
    {
      "id": "project_date",
      "label": "Date, or the start of the season",
      "type": "date"
    },
    {
      "id": "audience_size",
      "label": "Expected audience or attendance",
      "type": "number",
      "min": 0,
      "max": 10000000
    },
    {
      "id": "audience_description",
      "label": "Who is the audience?",
      "type": "long_text",
      "max_length": 800
    },
    {
      "id": "amount_requested",
      "label": "Amount you are asking for",
      "type": "number",
      "required": true,
      "min": 1,
      "max": 10000000
    },
    {
      "id": "benefits_offered",
      "label": "What can you offer a sponsor in return?",
      "type": "multi_choice",
      "options": [
        "Logo on banners",
        "Logo on shirts or kit",
        "Shout-outs on stage or air",
        "Social media posts",
        "Booth or table space",
        "Tickets or passes",
        "Name on our website",
        "Newsletter mention"
      ]
    },
    {
      "id": "reply_by",
      "label": "Please reply by",
      "type": "date"
    },
    {
      "id": "past_sponsors",
      "label": "Past sponsors, if any",
      "type": "short_text",
      "max_length": 300
    },
    {
      "id": "deck_link",
      "label": "Link to your sponsorship deck or media kit",
      "type": "url"
    },
    {
      "id": "why_ask_us",
      "label": "Why are you asking us?",
      "type": "long_text",
      "max_length": 800
    }
  ]
}

Sponsorship request form for the business answering requests