Event inquiry form: qualify leads before the first call

A planner's inbox fills with messages like "How much for a party?" You reply with a list of questions and wait for the answers. I would put those questions in a link and send it with the first reply.

How it works

The client gives contact details and the type of event.
They give a date, say if it can move and estimate the guests, so you can check availability and room size.
They say whether a venue is booked, so you know whether to offer a venue search.
They tick the services they want, from full planning to rentals, so you can quote the right package.
They describe the style in their own words and tell you how they found you.

What a client's AI would ask

"What kind of event are you planning?" Then "What date do you have in mind, and is it flexible?" Then "Which services do you need?" It lists all the answers and sends them only after a yes. Learn about agent-fillable forms.

Good to know

The form collects inquiries. It does not book dates or check a calendar, so you reply yourself. Sort the CSV by date to spot clashes. Once a client books, send a song request form for the music and a wedding RSVP form for the guest list. Browse forms for events and forms for weddings.

Questions

How do I tell a serious inquiry from a casual one?

Look at the date, venue status and guest estimate columns in the CSV. A client with a date, a venue and a headcount is further along than one who left those blank.

Should the form ask for a budget figure?

It asks for a comfort level in words, not an amount. That keeps people answering. Ask for figures on your first call, once the client knows you.

Can I use it for weddings too?

Yes. The event type list includes weddings, and the services list covers day-of coordination. For a deeper wedding brief, use the wedding consultation template.

Or paste the JSON

Give this to your AI. It needs the AI Form API MCP server or an API key. It makes the form and sends you the link.

text

Create this form with the AI Form API create_form tool (or POST https://aiformapi.com/v1/forms with my API key). Then reply with the public_url.

{
  "title": "Tell us about your event",
  "description": "Share what you have in mind. A few details now make our first conversation much shorter.",
  "fields": [
    {
      "id": "client_name",
      "label": "Your name",
      "type": "short_text",
      "required": true,
      "max_length": 120
    },
    {
      "id": "client_email",
      "label": "Email",
      "type": "email",
      "required": true
    },
    {
      "id": "client_phone",
      "label": "Phone",
      "type": "phone"
    },
    {
      "id": "event_type",
      "label": "What kind of event is it?",
      "type": "single_choice",
      "required": true,
      "options": [
        "Wedding",
        "Birthday",
        "Corporate event",
        "Fundraiser",
        "Baby or bridal shower",
        "Anniversary",
        "Other"
      ]
    },
    {
      "id": "event_date",
      "label": "Date you have in mind",
      "type": "date"
    },
    {
      "id": "date_flexible",
      "label": "My date is flexible",
      "type": "checkbox"
    },
    {
      "id": "guest_estimate",
      "label": "About how many guests?",
      "type": "number",
      "min": 1,
      "max": 2000
    },
    {
      "id": "venue_status",
      "label": "Do you have a venue?",
      "type": "single_choice",
      "options": [
        "Yes, it is booked",
        "I am still looking",
        "I will host at home"
      ]
    },
    {
      "id": "budget_comfort",
      "label": "How would you describe your budget?",
      "type": "single_choice",
      "options": [
        "Keeping it modest",
        "Mid-range",
        "Happy to invest in the right things",
        "Not decided yet"
      ]
    },
    {
      "id": "services_wanted",
      "label": "What help are you looking for?",
      "type": "multi_choice",
      "required": true,
      "options": [
        "Full planning",
        "Day-of coordination",
        "Decor and styling",
        "Catering",
        "Music and entertainment",
        "Photography",
        "Rentals"
      ]
    },
    {
      "id": "style_notes",
      "label": "How should the event feel?",
      "type": "long_text",
      "help": "Colours, mood, places or events you loved.",
      "max_length": 1000
    },
    {
      "id": "heard_from",
      "label": "How did you find us?",
      "type": "short_text",
      "max_length": 150
    }
  ]
}

Or call the API

bash

curl -X POST https://aiformapi.com/v1/forms \
  -H "Authorization: Bearer $AIFORMAPI_KEY" \
  -H "Content-Type: application/json" \
  -d '{"title":"Tell us about your event","description":"Share what you have in mind. A few details now make our first conversation much shorter.","fields":[{"id":"client_name","label":"Your name","type":"short_text","required":true,"max_length":120},{"id":"client_email","label":"Email","type":"email","required":true},{"id":"client_phone","label":"Phone","type":"phone"},{"id":"event_type","label":"What kind of event is it?","type":"single_choice","required":true,"options":["Wedding","Birthday","Corporate event","Fundraiser","Baby or bridal shower","Anniversary","Other"]},{"id":"event_date","label":"Date you have in mind","type":"date"},{"id":"date_flexible","label":"My date is flexible","type":"checkbox"},{"id":"guest_estimate","label":"About how many guests?","type":"number","min":1,"max":2000},{"id":"venue_status","label":"Do you have a venue?","type":"single_choice","options":["Yes, it is booked","I am still looking","I will host at home"]},{"id":"budget_comfort","label":"How would you describe your budget?","type":"single_choice","options":["Keeping it modest","Mid-range","Happy to invest in the right things","Not decided yet"]},{"id":"services_wanted","label":"What help are you looking for?","type":"multi_choice","required":true,"options":["Full planning","Day-of coordination","Decor and styling","Catering","Music and entertainment","Photography","Rentals"]},{"id":"style_notes","label":"How should the event feel?","type":"long_text","help":"Colours, mood, places or events you loved.","max_length":1000},{"id":"heard_from","label":"How did you find us?","type":"short_text","max_length":150}]}'

JSON definition

json

{
  "title": "Tell us about your event",
  "description": "Share what you have in mind. A few details now make our first conversation much shorter.",
  "fields": [
    {
      "id": "client_name",
      "label": "Your name",
      "type": "short_text",
      "required": true,
      "max_length": 120
    },
    {
      "id": "client_email",
      "label": "Email",
      "type": "email",
      "required": true
    },
    {
      "id": "client_phone",
      "label": "Phone",
      "type": "phone"
    },
    {
      "id": "event_type",
      "label": "What kind of event is it?",
      "type": "single_choice",
      "required": true,
      "options": [
        "Wedding",
        "Birthday",
        "Corporate event",
        "Fundraiser",
        "Baby or bridal shower",
        "Anniversary",
        "Other"
      ]
    },
    {
      "id": "event_date",
      "label": "Date you have in mind",
      "type": "date"
    },
    {
      "id": "date_flexible",
      "label": "My date is flexible",
      "type": "checkbox"
    },
    {
      "id": "guest_estimate",
      "label": "About how many guests?",
      "type": "number",
      "min": 1,
      "max": 2000
    },
    {
      "id": "venue_status",
      "label": "Do you have a venue?",
      "type": "single_choice",
      "options": [
        "Yes, it is booked",
        "I am still looking",
        "I will host at home"
      ]
    },
    {
      "id": "budget_comfort",
      "label": "How would you describe your budget?",
      "type": "single_choice",
      "options": [
        "Keeping it modest",
        "Mid-range",
        "Happy to invest in the right things",
        "Not decided yet"
      ]
    },
    {
      "id": "services_wanted",
      "label": "What help are you looking for?",
      "type": "multi_choice",
      "required": true,
      "options": [
        "Full planning",
        "Day-of coordination",
        "Decor and styling",
        "Catering",
        "Music and entertainment",
        "Photography",
        "Rentals"
      ]
    },
    {
      "id": "style_notes",
      "label": "How should the event feel?",
      "type": "long_text",
      "help": "Colours, mood, places or events you loved.",
      "max_length": 1000
    },
    {
      "id": "heard_from",
      "label": "How did you find us?",
      "type": "short_text",
      "max_length": 150
    }
  ]
}

An event inquiry form that makes the first call short